Rethinking Gifts for Girls

Gifts we give girls, and how we can do better! It’s so fun to buy the cutest pink onesies for my friends daughters, but why am I buying those when I buy games, electronics, and books for my nephew?

Recently I was on a trip with some family friends who have a 4-year-old daughter. She loves Taylor Swift, dresses, and the color pink. But she also plays in the dirt, arm wrestles her older brother, and is probably going to grow up to be a data scientist, solving the world’s biggest problems.

When we were all together at an outdoor restaurant, she and an older girl started playing a game of large-format Jenga. You might have seen this game before too – the Jenga pieces are the size of bricks, made of plywood, and they have some heft to them.

They started off slowly, with the older girl giving the younger tips on which piece to take, and the parents offering encouragement. Soon, their tower became taller and more impressive. Each turn had us holding our breath. I realized as the tower climbed that nearly the entire restaurant was watching, and riveted, cheering with each stack. Eventually, of course, the tower fell. But the girls were heralded for something amazing, and we saw the future of girls in STEM right there.

It really got me thinking about the gifts we give girls, and how we can do better. It’s so fun to buy the cutest pink onesies for my friends daughters, but why am I buying those when I buy games, electronics, and books for my nephew?

If you can’t make a large Jenga set (like my friend ended up doing when we were home from our trip) here are some great options for the next time you’re buying for a girl – our future BadAss Lady Bosses!

BabiesFuture is female onesies

This one is obvious. This became a big deal after the election, and I still love it for my friends’ daughters.

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Toddlers  & Elementary school GoldiBlox

I love this company. You might remember their darling + fierce Super Bowl commercial this year. They create toys that give girls the tools to build the skills to become future engineers.

TweensEpic Sky – Tweens athletic gear.

This is an amazing company for so many reasons, not least of all the fact that all of their collections are designed by teen girls.

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Mary Sheehan is a co-founder of Bad Ass Lady Bosses and the founder of The Go-To Marketer.

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